Online marketing tools make it inexpensive and easy to promote your events online. If you want to expand your business and offer webinars or offline events, these eight tools will create online buzz about your event to a worldwide audience. When interacting with people on the Internet, remember to always act in a polite and courteous manner. Don't spam invitations or promotions about your event 24, 7. Use common sense and put your best professional foot forward online.
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Topics: business, Firm News, be your own boss, Marketing, marketing, social business, social media, accounting technology
As accountants, we come across many business owners who haven’t given a lot of thought to what their longer term plans are. Often they are continually bogged down in the daily routine and don’t take the time out to plan for the future.
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Topics: advice, business, Firm News, startup, Succession, accounting, be your own boss, Blog, return, risk, small business, tax
Debt can be a crippling problem for small businesses wanting to grow or just break-even during difficult times. By reducing debt you’ll improve the value of your business, its financial situation, and its ability to continue operating into the future.
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Topics: business, Firm News, accounting, Blog, debt, small business, TAX, break even, cash flow
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Topics: business, Firm News, search engine, Technology, Website, accounting technology
Too many businesses fall over because the owner has not established efficient business systems. This typically happens because the business owner is so caught up in the day-to day running of the business that the fundamentals of good business management get forgotten. Often too it must be said that the owner simply doesn’t like bookkeeping or other administrative tasks, so these get put on the back burner.
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Topics: benefits of Xero, business, Firm News, improve accounting, be your own boss, Blog, accountant
The key performance indicators (KPIs) for one company will invariably be different from the KPIs of another firm. What both hypothetical companies share however, is the challenge of selecting which KPIs are best suited for measuring the goals and progress of their particular business model.
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Topics: business, Firm News, Uncategorized, accounting, accounting systems, be your own boss, Blog
We now look at eight characteristics important to successful businesses. International researchers who have studied many small businesses have found that these characteristics consistently play a part in the success of small companies. The eight characteristics are:
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Topics: business, Firm News, success, Blog, leadership, small business
When things are hectic, most small business owners wish they could find a way to get more than 24 hours into a day.
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Topics: business, Firm News, improve accounting, be your own boss, Blog
The current perception is that there are many businesses that deal in cash – particularly the service industry and many of us are aware of the scenario of a business offering a discount for cash transactions. This is what is known as the ‘hidden economy” – it benefits neither the provider nor the receiver to be involved in these transactions which amount to a fraudulent activity and the Inland Revenue has targeted this ‘hidden economy’ with heavy penalties.
In fact a month ago, the Revenue Minister announced that ‘compliance activity for ‘hidden economy’ tax evasion gave a return of $45million, $5.60 for every dollar spent” – that was in 2013. This means that ensuring compliance is really worthwhile for the IR and they will continue to invest in this area.
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Topics: benefits of Xero, business, Firm News, accounting, Blog, Inland Revenue, TAX, cash flow
Most small businesses experience cash flow problems from time to time and urgently need working capital. Many business owners immediately think of the bank or loans when they’re short of money. But there are other resources you can tap before you ask for that expensive overdraft or overdraft extension. The money you need might already be there—locked up in inventory, assets or your debtors’ book.
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Topics: business, Firm News, accounting, Blog, income, cash flow