A new opportunity for small businesses has arisen in Queensland with the release of the ‘Small Business Digital Grants Program’, which will provide funding for small businesses to assist in growing their business through the use of digital marketing technologies and services to enable them to work smarter and make the most of online business opportunities arising from digital disruption.
The key performance indicators (KPIs) for one company will invariably be different from the KPIs of another firm. What both hypothetical companies share however, is the challenge of selecting which KPIs are best suited for measuring the goals and progress of their particular business model.
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